areas of expertise
Brand IdentityFirst impressions are everything. Creating a successful brand means people notice you and take action from that impression.
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Marketing MaterialCommunicating in both print form and digital are, and always will be a key factor in any marketing plan. The options are endless and finding the solution that works best for each client is an exciting challenge.
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Photo EditingPhotoshop is a powerful tool that can make all the difference in communicating an idea. Custom images can be the unique difference for any need.
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Recent Projects
The Greater Michigan Construction Academy school trade show display was created to fill a need for a way to grab student's and parent's attention at high school career fairs and college exploration events. This is an effective way to draw them in to learn more about the training opportunities available. The display consists of three sections that can be used together or individually for smaller venues. With the large graphics, lights and the addition of a computer monitor to view the school's promotional videos, it has proven to be very successful!
ITH Staffing had a need for an updated website that is clean, easy to use, and mobile friendly. This site was designed to meet those needs. Each of the new job opportunities that are posted have quick links to apply and are managed internally by the company.
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Video and animated graphics has become a staple in the world of marketing and communication. The above video is an example of a company overview for WTA Architects that highlights the rich history of the firm's past as well as the design of spaces created for the future. Simple imagery and text are the basis for this marketing tool.
Above is an example of one of the quarterly magazine publication that I have been designing in-house for the ABC association for the past five years. With the exception of placed advertisements that typically are provided by member companies as well as some submitted articles, the piece is completely my design, writing and execution each issue. This is distributed in print form as well as digitally via email to members along with posting on social media and the ABC website. All of the advertisements have live links to the company's websites for additional ROI on their advertising dollars.
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